CapRE’s NorCal Data Center & Cloud Infrastructure Center Summit Preview: Up-Close with Gordon Incorporated

SAN FRANCISCO, CA — Craig Eychaner is Sales Manager for Gordon, Incorporated. Craig has over 38 years of experience in the design, development, promotion, and sale of products for both the Data Center and Cleanroom industries.  Craig joined Gordon, Inc. in 1999, and is a member of the Executive Management Team. Presently serving as Director of Sales for the Data Center and Cleanroom divisions of Gordon, Inc., Craig oversees business development, preconstruction services, and project management for Gordon, with a special focus on mission critical jobs. Over the years, Craig has consulted, guided, and directed product development necessary to achieve critical customer performance objectives for hundreds of mission critical facilities. In this Q&A, we caught up with Eychaner in anticipation of CapRE’s upcoming Eighth Annual Northern California Data Center & Cloud Infrastructure Summit to hear about the latest at Gordon as well as their plan for 2019.

New SquareCapRE: Thanks for chatting with us today, Craig. Let’s dive right in. How was 2018 for Gordon?

Eychaner: 2018 was a marginal growth year for us. That was primarily because of a lot of M&A toward the end of 2017 and early into 2018 that caused some delays in actual construction starts. So after a slow start, people started building again in the late second quarter, and since then there has been a lot of work going on, with good momentum as we enter 2019.

CapRE: Please share with us why you are looking so forward to 2019. What demand drivers are you anticipating?

Eychaner: For us, it doesn’t matter what the trends are in given market segments. Wherever building is going on, we have opportunity. There are moves to the Edge, and we’re seeing growing opportunity there. Even though those are smaller data halls, typically, we expect to see a lot more development in that segment.

We are seeing continuing demand for both colo and enterprise space, indicating continued positive growth trends overall.

CapRE: What are you looking forward to most about our upcoming Northern California Data center summit in February?

Craig Eychaner, Sales Manager, Gordon Inc

Eychaner: Historically, the Northern California market has been an incubator of market innovation, and there are numerous “influencers” there. We participate in this event because we want to see what trends are developing in Northern California, who the players are, and what new ideas may be evolving. We’re also always looking at the regional forecasts, to see what people are doing and what opportunities are presenting themselves in the region.

There is work going on there, too, in the Bay Area, Sacramento, and Reno, including some new start-ups, which is nice to see.

CapRE: So what does Gordon plan to bring to the Northern California Summit?

Eychaner: Well, our focus this coming year from a marketing perspective is going to be more on trying to capitalize on who we are as an innovator. We introduced the idea of the structural grid to this industry about eight or nine years ago. We came up with the proposition, promoted it, and now we have a couple of competitors in the business as well. Imitation is the finest form of flattery, so we are flattered that others are in the business. And it proves that we kind of had it right way back in the beginning.

So our focus will be to remind people that we are the ones innovating out there. We want to remind people of who we are and we want to find more opportunities for innovation and new value-added product development.  We are looking forward to defining the data halls of tomorrow. What is not working today and what can we do better to help develop new ideas for a more effective data center? That will be our focus this year, and to do that we need to gather information from the people living in those spaces.

CapRE: Tell us more about that.

Eychaner: It’s not my position to go in and tell people what to do and how to do it. It’s our job to listen and try to innovate and bring creative solutions to problems that people are having, in order to build a better data center that pays dividends and a return on investment. That’s what we’re good at and that’s where our focus is. It’s a good market and a great industry to be in. It’s filled with innovative thinkers and we like to think we are included in that group.

CapRE: We would agree that you are. Thanks for your time, Craig. We’ll see you in San Francisco at CapRE’s Eighth Annual Northern California Data Center & Cloud Infrastructure Summit!

Gordon, Inc. was founded in Shreveport, Louisiana, 1964. Since then, the company has grown to 140+ employees, with a state-of-the-art manufacturing facility utilizing over 226,000 square feet, and supported by over 70 independent agents worldwide. Gordon specializes in sustainable architectural metal products for interior and exterior applications. Product applications include specialty metal ceilings and wall systems, drywall and plaster trims, column covers, and many other architectural specialty products. Systems are designed for commercial, acoustical, educational, cleanroom, data center, healthcare, correctional, industrial, and institutional environments. Gordon, Inc. is an award-winning manufacturer and is widely known throughout the industry as the leader in custom architectural specialties.